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4 tips for picking a courier


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Selecting a perfect courier service (FedEx, Viettel Post,…) for your business is an important factor in how the customers will view your business. If their package arrives late, then you would have a complaint mostly every time, this would affect prospective customers’ decisions when they are browsing your products. There are factors to take in when selecting a service, for example, size and weight limitations, cost to value, insurance,…

Courier shipping costs

Find out if the courier has any package size or weight limits. This may not be a big deal for a business that sends papers back and forth, but it might be a big deal for a furniture store. Size and weight also affect shipping cost, so you have to take that into consideration when picking a courier as well. It’s always better to provide free shipping, as this is a popular reason for eCommerce shopping cart abandonment. Of course, this is an extra expense for you, and in order to offset it, you’ll need to boost your rates or redirect some of your income to cover shipping costs.

Another option is to provide free shipping only if they spend a certain amount.

Bear in mind that the lowest price does not necessarily mean the best value. After you’ve checked that the courier service can include all of the other functionality you’re looking for in a courier, you can make a decision.



Buyers are particularly appreciating environmentally friendly packaging choices these days. Make sure the packaging is made of recycled and recyclable materials, is simple to open, and fits the item properly. Remember to include the invoice as well as a return slip with instructions.

To help you handle your shipments, all eCommerce platforms can generate barcoded labels for you. If you’re making your own labels though, it’s always best to use printed addresses rather than handwritten ones.



If your delivery or shipment does not arrive, and you were shipping valuable items or classified information, knowing your shipment was insured would give you a lot of peace of mind. If you’re shipping sensitive materials or high-value products, make sure the courier you choose offers insurance.

Customer Service


No one enjoys dealing with rude people, particularly if they are someone with whom you will be interacting on a daily basis. Imagine your package got delivered to the wrong location, then you decided to call the customer service of the courier, however, the customer service is uninterested in resolving the issue and is rude to you. If you don’t want this to happen, make sure the delivery service has recruited competent and supportive staff. Before deciding on a courier service, you should talk with the managers of each of the shortlisted companies before deciding on one.

Final words

These are a few of many tips that could help you to pick your courier of choice. Omisell recommends that you should take the 4 factors when deciding for your courier to optimize sales and retain good customer service for your current and prospective customer.


>>> Read more: 5 trending products to start selling in 2021

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>>> Read more: 5 ways customer complaints are beneficial for your business

Omisell is currently partners with more than 1,000 retailers, processing more than 20,000 orders with over 300,000 products every day with Southeast Asia’s largest e-commerce platforms like Lazada, Shopee, Shopify, etc. We operate in 5 SEA countries: Vietnam, Philippines, Indonesia, Thailand and Malaysia.

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